Looking to launch this winter, the Fos product by EroGear LLC is a Velcro-lined fabric patch embedded with a “super-bright” LED grid.
You can program the LED grid to dance, shimmer, and create graphics or words, and its uses range from on-the-bike visibility at night to showing off how many calories you’ve burned on a run.
Bluetooth connects the Fos wirelessly to an app on your phone. You can display an array of custom imagery at up to 60 frames-per-second. One neat application, Fos says the LED grid will display GPS-guided turn signals on a mapped bike route to show drivers each turn on your route.
Anticipated cost is $150 for consumers. The Fos is on Kickstarter beginning today , and the small brand is looking to raise $200,000 to launch.
Fos was invented by a Detroit native, Anders Nelson, who’s 30 years old. He started working on the design in 2005. “It’s been a very long journey,” he notes.
We wish Nelson luck. The Fos looks like an amazing product (see the video on the company’s Kickstarter page ). Invest if you’re into the Fos and Nelson’s unique vision of what a bike light of the future could be.
—Stephen Regenold